How to Spot Fake North Face Jackets: 6 Easy Things to Check

Known for durability and style, The North Face is a go-to brand for consumers of different lifestyles. The American company is mostly known for outdoor sports wear, but also manufactures outerwear, shirts, footwear and other equipment like tents, sleeping bags and backpacks. The North Face jackets are loved by consumers of all kinds — from active athletes to fashion-loving celebrities.

Angelina Jolie, Geri Halliwell, and Meryl Streep wearing The North Face jacketsAngelina Jolie, Geri Halliwell, and Meryl Streep wearing The North Face jackets

Counterfeiters have long been a problem in the fashion industry, and The North Face products are no exception. If you’re planning to buy a product from this well-known brand, protect yourself by checking to ensure your purchase isn’t counterfeit.

Buying The North Face products from authorized retailers like Amazon and Nordstrom is arguably the simplest way to ensure that you get the real thing. The following five stores have the best selections of The North Face online.

  1. Amazon
  2. Nordstrom
  3. Zappos
  4. 6pm (Discounted Styles)
  5. Backcountry

Here are five easy things to check to help you authenticate your The North Face jacket.

1. Check the seller.

Fake products are rampant online, and they are typically being distributed as second hand items with cut-off prices to attract buyers. If you are considering buying a used jacket, it is essential that you closely inspect the seller or the online store. Usually, there will already be some signs that can be spotted in a listing or a product post. Beware of sellers that have bad feedback, use stock photos or offer extremely cheap prices. When possible, question and observe the seller.

2. Check the brand logo.

Kaz L inspecting his jacketsScreenshot from YouTuber Kaz L inspecting his jackets.

The brand logo is a great feature to check the authenticity of the jacket. Generally, the worst counterfeiters will get this part wrong by bad stitching, uneven spacing and even misspellings. A genuine The North Face jacket should display a cleanly made stitch or print of the brand. Check for loose threads on the embroidery, as this is a typical sign of cheap production.

3. Check the tags.

Authentic The North Face jackets have a red tag that displays the product code, product style, bar code, price and place of manufacture. The style printed on the tag should match the actual style of the jacket. Being familiar with the product styles/names should help you in this department. A quick Google search will help you determine the name of the product you are buying.

4. Check the quality of the fabric.

The North Face jackets.

The North Face uses high quality fabric for jacket construction, and counterfeiters always use cheaper materials to save on production costs. In styles that have the Gore-Tex technology, the fabric is durable and waterproof but lightweight. Fleece models are smooth to the touch and do not feel heavy when worn. Cheap fakes may be able to replicate the look of the jacket but they will never be as comfortable as the real deal. Typically, these copycat products feel heavy and rough because of the alternative cheap fabric used.

5. Check other small details.

The North Face zipper from YouTuber Kaz L.Screenshot from YouTuber Kaz L inspecting a The North Face jacket’s zippers.

Pay attention to other small details including the hardware of the jacket. Authentic jackets pay importance to even the smallest details. However, replicas will easily overlook this part and settle for cheaper materials. Zippers should go up and down smoothly, even when they are brand new. In many styles that have the pull zipper, The North Face uses paracord and not a generic plastic pull.

6. How much do The North Face jackets cost?

While it’s possible to find discounted The North Face products online, it’s highly unlikely that you’ll find discounts exceeding 50% of the original retail price. Try comparing the price to the discounted items found at 6pm. If an offer sounds too good to be true, it most likely is!

Check out the helpful video from YouTuber Kaz L that details more tips on how to spot a fake The North Face jacket.

Credit: WENN / HRC / Alex Jackson / YouTube

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