How to Spot Fake Canada Goose Jackets and Parkas: 7 Easy Ways

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If you’ve ventured outside in an area with a winter climate, you might have noticed those unavoidable red arm logo patches. Canada Goose has quickly become one of the top providers of extreme weather-wear, and for good reason.

Producing extreme weather outerwear since 1957, the Canadian brand originally designed parkas for scientists based in Antarctica, which means these parkas are the real deal.

Sacha Baron Cohen, Jimmy Fallon, and Emma Stone wearing Canada Goose jacketsSacha Baron Cohen, Jimmy Fallon, and Emma Stone wearing Canada Goose jackets

But, if you’re not spending your winters in the Arctic, no worries. Canada Goose offers a complete line of products, ranging from streamlined for streetwear to rugged for more heavy duty uses.

Where to Buy Canada Goose Jackets

The brand’s success has unfortunately made it a target of counterfeiters. To protect yourself from a potential scam, make sure you buy from an authorized retailer like Nordstrom or Amazon.

These are the top online retailers of Canada Goose products.

1. Backcountry

2. Nordstrom

3. Moosejaw

4. Saks Fifth Avenue

5. Amazon

While not all unauthorized retailers sell counterfeit items, it is good practice to always be careful. If you’re wondering if Canada Goose jackets ever go on sale, the answer is simply no. Just like Louis Vuitton, the brand prides itself on never having gone on sale.

Follow our simple 7-step guideline below to help you determine the authenticity of your jacket.

1. Check the packaging

Canada Goose parkas and accessories get shipped in a hard white box that bears the brand’s emblem in the middle. The jacket inside should be folded neatly and preserved in clear plastic.

2. Check the Arctic logo disc or patch

The Arctic disc or patch is one of the key features of a Canada Goose coat. The patch, which shows the brand’s trademark logo, should have clean embroidery and the correct font.

The maple leaves and brand name should be the same size and be evenly spaced. Knockoffs will usually have poorly replicated patches, with uneven embroidery and inaccurate colors.

The outer ring of the logo contains “CANADA GOOSE” on the top and “ARCTIC PROGRAM” on the bottom, both in capital letters. Each side of the logo has five maple leaves.

The Canada Goose logo does not represent an outline of Canada but is a reflection of the brand’s geographical roots. Designed by David Reiss in the 1980s, the emblem shows the inverted North Pole.

In an interview with Independent, CEO Dani Reiss (son of David) explained that “the white land mass is the ocean and the blue dots are islands”. He also says “The badge makes people feel like they belong to a club”.

Well-embroidered patch on an authentic coatWell-embroidered patch on an authentic coat

Uneven embroidery on a fake parkaUneven embroidery on a fake parka

3. Check the stitching and seams

A telltale sign of counterfeit goods is a bad stitching job. Genuine coats will always display even stitching that’s usually done by machine.

4. Check the hologram

Another important feature of the Canada Goose parka is the hologram, which counterfeiters will find hard to replicate.

The hologram security tag is a feature that was implemented in 2011 to help fight counterfeiters. You will find it in every Canada Goose jacket and accessory that was made after 2011.

Hologram security tag on an authentic parkaHologram security tag on an authentic parka

No hologram and messy tag on a fake productNo hologram and messy tag on a fake product

5. Check the zipper and other hardware

Canada Goose uses only YKK zippers on its outerwear. Aside from the YKK zipper brand, inspect the quality of the zipper and other hardware. Replicated goods will typically have defective hardware because of the cheap materials used.

6. Check the fur quality

The fur ruff — though controversial — is an important detail to most Canada Goose jackets.

People for the Ethical Treatment of Animals (PETA), an American animal rights group, frequently criticizes the company’s use of fur.

Wearing a replica Canada Goose jacket, a PETA model stands in a "bloody" steel trap at a protest in Knightsbridge, London, on March 14, 2017Wearing a replica Canada Goose jacket, a PETA model stands in a “bloody” steel trap at a protest in Knightsbridge, London, on March 14, 2017

Just like the company making UGG boots, Canada Goose claims to be committed to the responsible use and ethical sourcing of all animal materials in their products. All down insulation used to manufacture new Canada Goose products is fully traceable.

PETA protesters accusing Canada Goose of cruel use of furPETA protesters accusing Canada Goose of cruel use of fur

Real Canada Goose parkas use high-quality coyote fur along the hood, while replicas from unknown manufacturers will use cheaper alternatives like raccoon fur, which is a lot rougher and scragglier than coyote fur.

Full and soft coyote ruff on an authentic parkaFull and soft coyote ruff on an authentic parka

Less voluminous raccoon fur on a fake parkaLess voluminous raccoon fur on a fake parka

7. Verify the styles and retailer

One of the best and most effective ways of avoiding counterfeit products is by arming yourself with the right knowledge. Before clicking that buy button, verify that the website you are buying from is an authorized retailer of Canada Goose.

The brand’s website has a URL search tool that you can use to verify a retailer. Additionally, it will also help to familiarize yourself with the styles available on the website before ordering.

Why are Canada Goose jackets so expensive?

There are mainly two reasons, the first being that Canada Goose products are designed to help keep somebody warm in extremely cold conditions, including polar expeditions, and have a reputation for being the warmest jackets you can buy.

Second, their jackets are made with the highest quality materials and come with a lifetime warranty, meaning that they are covered for the practical lifetime of the product. Many customers have worn their jackets for decades, though repairs may be required due to improper care, negligence, or normal wear and tear.

Jackets from high-quality manufacturers like Canada Goose, North Face, or Moncler, are usually going to last longer than other less expensive brands.

Where are Canada Goose jackets made?

All the company’s products are made in factories located in Toronto and Winnipeg. While many manufacturers are moving production to locales with lower labor costs, the company prides itself on making all its products in Canada.

Here’s a helpful video on how to spot fake Canada Goose jackets. Also, don’t miss our guide showing how to wash and store them at home!

Credit: Canada Goose / WENN / TNYF / C.M. Wiggins / Wheatley

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